STANDARD WEB is VVRapid’s mid-tier package for a business website with ecommerce. It is designed for small and growing businesses that need more than a simple brochure site. With up to six unique pages, built-in ecommerce, email opt-ins and autoresponder integration, this package gives you a complete online presence that can start selling right away.
Handover quality check: We include an Ahrefs Site Audit (98+ Health Score across agreed launch URLs) so you have visible proof the technical SE foundation was cleaned and QA’d – not just “nice design”.
A business website with ecommerce for real growth
STANDARD WEB is ideal when BASIC WEB feels too limited and you are ready to sell online. This package suits:
- Small businesses that want a professional business website with ecommerce features.
- Service providers who want to take online payments or sell digital products.
- Local shops that want to list and sell products online as well as in-store.
- Owners who want integrated email opt-ins and basic marketing tools from day one.
You get a full, functional website that looks professional, works on all devices and can handle both content and simple ecommerce needs.
What’s included in STANDARD WEB
With STANDARD WEB, VVRapid builds a business website with ecommerce using the following attributes:
- Functional website: Yes – a complete, working site ready for visitors and customers.
- Responsive design: Yes – your site is designed to work smoothly on desktop, tablet and mobile.
- Speed optimization: Yes – we optimise performance so pages and product listings load quickly.
- Ahrefs technical QA: Yes – we run an Ahrefs Site Audit and hand over the site with a 98+ Health Score.
- Hosting setup: Yes – we help set up your hosting so the website is live and stable.
- Social media icons: Yes – links to your social profiles are added in key areas for visibility.
- Content upload: Yes – we upload your provided text and images to all included pages and product sections.
- Autoresponder integration: Yes – we connect your email marketing platform for lead capture and follow-ups.
- Opt-in form: Yes – we add at least one opt-in form to collect email addresses from your visitors.
- E-commerce functionality: Yes – full ecommerce capabilities so you can list and sell products or services.
- Payment integration: Yes – we integrate a payment gateway so customers can pay online.
- Number of products: Up to 20 products set up as part of the package.
- Unique pages: Up to 6 unique pages for your main content.
- Plugin installation: Up to 5 plugins installed and configured for design, ecommerce and essential features.
- Revisions: Unlimited revisions within the agreed scope, so we can refine the site until it feels right.
- Delivery: Approximate delivery time of 14 days once all content is received.
The result is a well-structured business website with ecommerce that can support both information pages and product sales.
Typical layout for STANDARD WEB
Your six unique pages might include:
- Home: Overview of your brand, key offers and main calls to action.
- About: Your story, team and values to build trust.
- Services or Products overview: A high-level view of what you offer.
- Shop or Store: The main ecommerce area where visitors browse products.
- Single Service or Product highlight page: For an important core offer.
- Contact: Contact details, map and a simple enquiry form.
We tailor the exact page list to your needs so the site covers everything important without feeling cluttered.
How the STANDARD WEB process works
- Onboarding and planning
We start by collecting your logo, brand colours, content, product information and email marketing details. Together we decide how to use your six pages and structure your business website with ecommerce. - Setup and configuration
VVRapid sets up hosting, installs WordPress and WooCommerce (or equivalent), and configures core plugins. We prepare the basic page structure and ecommerce settings. - Design and content upload
We design a clean, professional layout and upload your text and images to the six unique pages. We also set up your initial products (up to 20) with titles, descriptions, prices and images. - Ecommerce and payment integration
We configure your chosen payment gateway so your business website with ecommerce can accept orders and payments online. Taxes, shipping basics and email notifications are set up to match your needs. - Opt-ins and autoresponder integration
We add an opt-in form and connect your autoresponder or email marketing service. This lets you grow your list and follow up with leads and customers automatically. - Speed optimisation and checks
We optimise site speed and test key flows, including product browsing, cart, checkout and forms. We check layouts across devices to ensure a consistent experience. - Unlimited revisions within scope
You review the site and request changes. With unlimited revisions inside the defined scope of STANDARD WEB, we refine text, images and layouts until your business website with ecommerce feels ready. - Launch and handover
Once approved, we finalise the site for launch. You receive access details so you can manage content, products and orders going forward.
When to choose STANDARD WEB, and when to move up or down
Choose STANDARD WEB when:
- You want a business website with ecommerce from day one.
- You need more than three pages and want built-in marketing tools.
- You have products or services to sell online, but do not yet need a large custom build.
If you only need a simple brochure-style site with a few pages and no online sales, BASIC WEB might be a better fit.
If you want more pages, more plugins, extra flexibility and an all-inclusive setup with up to 12 unique pages, you can move up to PREMIUM WEB for a more advanced website package.
View an example of a business website with a quote basket.
FAQs
What is STANDARD WEB?
STANDARD WEB is VVRapid’s mid-tier website package for a business website with ecommerce, including up to 6 unique pages, payment gateway setup, email opt-ins and autoresponder integration.
How many pages are included in STANDARD WEB?
STANDARD WEB includes up to 6 unique pages. The exact page list is tailored to your business and what you need to launch confidently.
Does STANDARD WEB include ecommerce and payments?
Yes. STANDARD WEB includes ecommerce setup and payment gateway integration so customers can browse products or services and pay online.
How many products are included in STANDARD WEB?
The package includes setup for up to 20 products. If you have more, we can stage the remaining products for a later phase or quote a product-upload add-on.
Is email marketing included in STANDARD WEB?
Yes. STANDARD WEB includes at least one opt-in form plus autoresponder integration with your email marketing platform so you can capture leads and follow up automatically.
How long does a STANDARD WEB website take to deliver?
Delivery is approximately 14 days once all content is received. Timelines can vary depending on how quickly you provide your text, images, product details and integrations.
What is an Ahrefs Site Audit Health Score?
It’s a technical “site hygiene” score from Ahrefs’ crawler that reflects how many issues were found across the pages it crawled. A higher score generally means fewer critical technical problems (like broken links, redirect chains, missing tags, duplicate issues, or crawl/response errors) on the audited URLs.
What does a 98+ Ahrefs Health Score prove at handover?
It’s proof that your site was handed over in a clean technical state after a full crawl – the kind of behind-the-scenes quality most people can’t see. It confirms the agreed launch URLs were checked for common technical problems and that critical issues were addressed before launch.
Why include an Ahrefs audit in the handover?
Because cheap builds often “look fine” but ship with hidden technical debt. The audit is a transparent quality check that shows the site wasn’t just designed – it was also properly cleaned, tested, and technically QA’d so you’re not inheriting avoidable issues.
Does the Ahrefs score cover everything forever?
No, it’s a snapshot at handover. If pages are added, plugins change, content is updated, or hosting/configuration changes, the score can change too. The audit confirms the launch baseline was clean on the URLs included in the handover scope.
What platform is STANDARD WEB built on?
STANDARD WEB is typically built on WordPress with WooCommerce (or equivalent), so you can manage pages, products and orders without needing a developer for every update.
What’s the difference between BASIC WEB, STANDARD WEB and PREMIUM WEB?
BASIC WEB is best for a simple brochure site with fewer pages and no ecommerce. STANDARD WEB adds ecommerce, payments, email opt-ins and up to 6 pages. PREMIUM WEB is the most complete option, with up to 12 pages, more products, more plugins, and greater flexibility.
Are revisions included in STANDARD WEB?
Yes. STANDARD WEB includes unlimited revisions within the agreed scope, so we can refine layouts, copy placement and page sections until the site feels ready to launch.
When should I choose PREMIUM WEB instead?
Choose PREMIUM WEB if you need more pages (up to 12), a larger product setup, more plugin flexibility, or a more all-inclusive build that supports more complex marketing and ecommerce needs.
| Functional website | Yes |
|---|---|
| Responsive design | Yes |
| Speed optimization | Yes |
| Ahrefs site audit | Yes |
| Hosting setup | Yes |
| Social media icons | Yes |
| Autoresponder integration | Yes |
| Opt-in form | Yes |
| E-commerce functionality | Yes |
| Payment Integration | Yes |
| Number of products | 20 |
| Unique pages | 6 |
| Plugin installation | 5 |
| Revisions | UNLIMITED |
| Delivery | 14 Days, 7 Days |
1 review for STANDARD WEB
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Sean T –
VV Rapid helped us take a very technical product range and present it in a way that’s clear and user-friendly. Our new site is easier to navigate, quote requests have gone up, and their team is always responsive when we need changes or support.